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Dog on Pink

Brand Awareness - Brand Positioning - Lead Generation During Covid

Working with our client on an ongoing basis, we have helped them refine their messaging, social communications, and visual identity. Supporting them with a guideline social comms plan and managing their Facebook and Instagram advertising, inclusive of campaign ideation, copywriting, and asset creation.

 

Objectives: 
 

  • Generating leads with cat and dog owners

  • Increasing daycare during Covid
     

Challenges:
 

  • High Competition 

  • People not boarding their pets due to travel restrictions 

  • Niche audience
     

Solution:
 

  • Creation of  high quality branded creatives for use within the campaigns

  • Setup and launch of targeted marketing campaigns across social media channels

  • Consistent monitoring and optimisation of campaigns and switching of creative assets

I came across multiple recommendations for Rachel (Digital Peach) when I was searching for a Social Media Content Creator on a popular FB Business Group for our SMB.
And I’m so glad we found her! Rachel has introduced a focus & structure to our Social Media with catchy campaigns. She understands our business & what we want to achieve. It has lightened the load having someone manage this in such a professional manner and oversee all the analytics too. After only one month we’ve had communication from the new audience that has been reached!” 

Aideen O' Mara

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